Natisha Thiel
PACKAGING DESIGN
Rita's Pizzeria
THE GOAL
The lunch combo at Rita’s Pizzeria comes with a personal 8-inch custom pizza, salad, and a drink. One of the issues with having a pizza combo is that there are not enough hands to hold the items in the combo. To resolve this issue a container was designed to allow all the items to be held in one hand.
FINAL DESIGN
Rita’s Pizzeria is a small local business that is set up to inspire the warm indulgence of good food. Known for their different spicey levels of pizza sauce and decant prices they sells a lunch special of a personal pizza, 16oz drink, and salad. It is a hassle to try and carry a drink, salad box and a pizza all at once. To tackle the issues of trying to carry three loose items on the go, the goal was to create a single unit to carry out the order. Which presents Rita’s Lunch to Go box. This hexagonal pizza box allows the user to carry all the items in one hand.
TYPOGRAPHY
Typeface name: Filson Soft, Bold
Designer: Olivier Gourvat
Year: 2009
Type Foundry: Mostardesign
Type Classification: Sans-Serif
Typeface name: Chennai, Medium
Designer: Insigne Design
Year: 2010
Type Foundry: Insigne Design
Type Classification: Sans-Serif
Typeface name: Chennia, Regular
Designer: Insigne Design
Year: 2010
Type Foundry: Insigne Design
Type Classification: Sans-Serif
MOODBOARD
PROTOTYPE
DIELINE
ILLUSTRATIONS
FINAL PRODUCT
PHOTOS
